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Yates Communications provides strategic public relations, marketing and copywriting services for a number of national, regional and local clients including Tru-D SmartUVC, The University of Memphis, The Daily Memphian, the Greater Memphis Chamber and others. Services offered include, but are not limited to:
– Media Relations (consumer and B2B)
– Internal Communications
– Community Relations
– Corporate Communications
– Web Content Creation
– Freelance reporting, with an emphasis on business and the financial sector
Christin Yates began her career at archer>malmo in Memphis, Tennessee, providing account service support for an array of clients, including an international medical device company. She then transitioned to archer>malmo public relations, where she led public relations campaigns for an international auto parts retailer, among other client account work. After several years with the agency, she left to pursue a freelance career in 2011.
Since 2011, Yates has worked for a health care-related device manufacturer, a national executive recruiting firm, a prestigious university, a website design company, several health and wellness publications, wealth management firms, a specialty running retailer as well as many other clients. Her work has been published in numerous publications and media outlets including Modern Healthcare, Infection Control Today, Becker’s Infection Control, OR Today, The Daily Memphian, Outpatient Surgery Magazine, Momentum by the Greater Memphis Chamber, Tennessee Business Insider, Memphis Health and Fitness Magazine and many others.
Yates’ educational background includes a B.S. in public relations and M.S in mass communications, both from Murray State University, where she graduated summa cum laude (4.0) in three years. She was named to Murray State’s Top 22 Under 40 in 2021 and was recognized as a distinguished alumna of Murray State University in 2010 for her undergraduate research efforts that led to the creation and implementation of a music business degree at the school.
When she’s not working, you can find Yates running the pavement or trails around Memphis; spending time with her two rescue dogs, Lieutenant Dan and Jenny; and enjoying everything about her hometown, the Bluff City.